1) Audience Analysis--writing for a broad audience, or writing to a deep audience.
2) Resonance--knowing what people like based upon what they've responded to before.
3) World Creation
4) Creating Fascinating Characters
5) Developing Powerful Conflicts
6) Touching Your Audience's Heart
7) Mastering Fundamentals such as narration, description, and dialog.
8) Putting together a complete story--from the opening, to the inciting incident, through the climax and denouement.
2) Resonance--knowing what people like based upon what they've responded to before.
3) World Creation
4) Creating Fascinating Characters
5) Developing Powerful Conflicts
6) Touching Your Audience's Heart
7) Mastering Fundamentals such as narration, description, and dialog.
8) Putting together a complete story--from the opening, to the inciting incident, through the climax and denouement.
If you missed it, you can listen to the recording below:
You can also download the MP3.